Results of the sale:

  • Day 1 - sales sharply up, with the increase in volume more than making up for the decrease in price
  • Day 2 - sales down, revenue back to where it was the day before the sale
  • Day 3 - started losing money, stopped the sale.

So that was an interesting experiment. Even with Ancient Frog featured in 'What we're playing' with a big red 'SALE!' sticker across it, lowering the price lowered the revenue.

The logical thing to try next is raising the price. I think I'll have to couple it with some upgrades though - new features, and maybe a bunch of new levels.

This business stuff is quite interesting, but I'm definitely happier (and better at) making games than selling them.